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Chinese load up on Paris wedding snaps

Ingrid Melander (Reuters)September 2, 2015

They traditionally get their wedding photos taken long before they actually get married, instead of on their wedding day. Now, as young Chinese become wealthier, they are also doing this far away from home - in Paris.

https://p.dw.com/p/1GQ6Z
A Chinese couple poses during a pre-wedding photoshoot in front of the Notre-Dame Cathedral in Paris, France. Picture taken August 28, 2015. REUTERS/Philippe Wojazer
Image: Reuters/P. Wojazer

Wang and Xiao gaze into each other's eyes by Paris's Notre Dame cathedral, posing hand in hand in sparkling white Western-style wedding clothes as two photographers click away.

A few metres along the river bank from the young couple, who are due to marry next year back home in China, two more Chinese couples in wedding outfits are getting similar pictures taken, while a fourth pair wait for them to vacate the perfect picture spot.

"We'll show the pictures on our wedding day," said 25 year-old Xiao, a white bouquet in her hand, as tourists on one of the Seine's many riverboats clap and cheer at the sight of the couple.

"It's my first time here, it's very exciting. We've been taking many pictures. And the food is nice."

Pictures in the city of love
As young Chinese become wealthier, they are going to Paris for their national tradition of having wedding photos taken in advance for display on the big day. The industry surrounding the trend has been banking on the city's romantic image.

"It's very famous for being a romantic city and we can do shopping at the same time," says Wang, a 31-year-old business owner.

Chinese couples in wedding attire have become a common sight at the Eiffel tower, Notre Dame and on the bridges along the river Seine, becoming almost a tourist attraction in themselves.

Wang and Xiao are part of a Chinese tourist boom that has gone from 420,000 visits to France in 2006 to over 1.7 million last year, and which tourism officials hope to protect from the potential impact of the yuan's slide in recent weeks.

The shopping Wang refers to is not small scale: In 2014, Chinese tourists spent an average 3,400 euros during a visit to France, including 1,000 euros on shopping alone, according to French government figures.

A Chinese future bride poses with friends during a pre-wedding photoshoot in front of the Eiffel tower, Copyright: REUTERS/Philippe Wojazer
A Chinese future bride poses with friends during a pre-wedding photoshoot in front of the Eiffel towerImage: Reuters/P. Wojazer

Western-looking couples are following
Twenty-six year old Lu Xin, who is preparing to return to China after studying in Paris for four years, also decided to have pre-wedding pictures taken with his bride-to-be.

"I have so many memories of my youthful life here, I met my fiancee here in Paris, so it was really important for us to take wedding pictures here to remember all this," he said.

While Greek islands and Prague also attract Chinese couples for pictures, Paris became trendier after Chinese actor Sun Honglei's Paris wedding pictures appeared last year.

A Chinese couple poses during a pre-wedding photoshoot in front of the Eiffel tower in Paris, France, Picture REUTERS/Philippe Wojazer
A kiss under the symbol of romance, the Eiffel tour in ParisImage: Reuters/P. Wojazer

And the practice has spread beyond China. Western-looking couples dressed for the big event have been sighted having pictures taken near the city's landmarks, as have others from around Asia.

"We've been here before and decided to come back to do our wedding pictures because it's so romantic here," 26-year-old Tuan from Vietnam said as he waited to take pictures with his fiancee Chen by the Seine.