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Cars and Transportation

Examine it! BMW Design and Development

February 13, 2013

"Designworks" in Newbury Park, Los Angeles, has been the studio for pioneering new designs for over 40 years.

https://p.dw.com/p/17dBb
Since 1995, "Designworks", located in a Los Angeles suburb, has been a 100-percent-owned subsidiary of the BMW Group. BMW wants its design to have a finger on the pulse of the times. That goes for cars and their engines. BMW has worked with Designworks since 1985, when it commissioned the designers there to develop a seat-integrated belt for the BMW 850i. More than 5,000 electric vehicles are registered in and around San Francisco, and California is an inexhaustible source of inspiration - including for BMW.