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News for YouTube Users

October 8, 2013

Unconventional news formats are springing up as young people increasingly turn to the Internet for information. On YouTube, the first news programs targeted specially at a young audience are casual in tone, but serious about journalism.

https://p.dw.com/p/19vp4
"Was geht ab!?" or "What's Up?" is a daily news show on YouTube. Its 5 hosts, including Florian "LeFloid" Mundt, are familiar faces to German internet users. The program tries to differentiate itself from conventional TV news. Its target audience is people between the ages of 14 and 34 -- a group which watches comparatively little television, but spends a lot of time surfing the Net.